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Member Viewpoint: Datonics

July 10, 2014

An interview with Michael Benedek, President & CEO, Datonics What does Datonics do? Datonics (www.datonics.com), a member of the AlmondNet Group, is an Internet data marketplace. We offer media-buying and

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Another Look at NAI’s High Standards for Health Data

July 1, 2014

A blog post by Anthony Matyjaszewski, NAI’s Counsel & Assistant Director of Compliance. At last month’s 2014 NAI Member Summit, FTC Commissioner Julie Brill praised the NAI for its self-regulatory initiatives

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Dream Job, Dream Team

June 27, 2014

A blog post by Jurgen Van Staden, the NAI’s newest team member and Counsel and Assistant Director of Policy. With the NAI, I’ve found a perfect career match and I’m thrilled

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Energized, Optimistic and Eager to Move Forward with NAI

June 11, 2014

I am reflecting upon last month’s NAI Member Summit and thought I would share some thoughts as well as my vision for the future of NAI.   First, it was

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NAI Summit Recap

June 5, 2014

Now that our second annual Summit is down in the books, we’d like to thank our members for participating and provide a short recap of the proceedings. Like all NAI

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Technical Compliance & Education – Follow Up on the White House Big Data Report

May 8, 2014

This morning NAI President & CEO Marc Groman shared his thoughts and analysis with members about the recently-released White House report on big data. I would like to add my

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The White House’s “Big Data: Seizing Opportunities, Preserving Values” Report

May 3, 2014

This week, the White House released its report, “Big Data: Seizing Opportunities, Preserving Values,” after concluding a 90-day study on how big data will transform the way we live and

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2014: The Year Ahead

April 29, 2014

We’ve already gotten 2014 off to a great start, but the months to come hold many more exciting initiatives. First and foremost, of course, is the upcoming NAI Summit, which will be

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A Look Back at Q1 2014

April 25, 2014

2014 has already been a busy and exciting year for us at NAI.  For those who missed our recent member call, we’re making a renewed effort to make the changes

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Responsible Data Management and Maintaining Consumer Trust

April 17, 2014

This week GfK released a survey about consumer attitudes regarding online privacy. Spending as much time as I have in media, I’m generally skeptical about all polls and surveys because in many

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Ten Reasons Not to Miss the 2014 NAI Summit in Washington, DC

April 16, 2014

The second annual NAI Summit is fast approaching, and as we continue to round out the agenda for an informative and enjoyable day with many of the advertising and privacy

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A Note About Q1 2014 Traffic

April 15, 2014

Increasing membership and continued commitment to transparency, notice, and consumer choice led the NAI to fantastic Q1 2014 visitor numbers. Networkadvertising.org received visits from nearly two million unique consumers in the first

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Member Viewpoint: Madison Logic

April 8, 2014

An Interview with Erik Matlick, Chief Executive Officer, Madison Logic Q: What does Madison Logic do?A: Madison Logic provides intent data solutions for B2B marketers and publishers. Using our Content Consumption Monitoring

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At Your Service

April 2, 2014

As I assume the role of vice president of member services and business development at NAI, I’d like every one of our members to know how pleased and proud I

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Member Viewpoint: eXelate

March 31, 2014

An Interview with Mark Zagorski, Chief Executive Officer, eXelate Q: What does eXelate do?A: eXelate powers smarter digital marketing decisions by offering access to accurate, actionable, and agile data as well as insights

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Our Largest Annual Compliance Review to Date

March 13, 2014

Today, the NAI released its fifth Annual Compliance Report, based on our largest Annual Review to date.  The 2013 Annual Compliance Report provides a detailed overview of the NAI’s multi-pronged

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Study: Third-Party Data Boosts Ad Value

February 10, 2014

This week, the Digital Advertising Alliance announced the results of an economic study, conducted by Professors Howard Beales and Jeffrey Eisenach of Navigant Economics.  The findings support a few things

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A Fond Farewell and Thank You to Jim Campbell

February 5, 2014

It is a great honor to post this farewell and open thank you letter to long-time NAI team member, Jim Campbell. Since NAI’s early days, Jim has played critical roles

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