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State Privacy Patch #6 for Iowa: What Digital Advertising Companies Need to Know

March 30, 2023

By Meaghan Donahue (meaghan@thenai.org) and Ryan Smith (ryan@thenai.org) On March 29, 2023, Iowa Governor Kim Reynolds signed Senate File 262 (SF 262) into law, making Iowa the sixth state to

NAI Shares Contracting Template to Aid Compliance; Free Webinar March 20

March 7, 2023

With newly enacted privacy state laws coming into effect in 2023, it is more important than ever for industry leaders to have a clear and comprehensive agreement in place for

The FTC Should Integrate Strong Self-Regulation into Any Privacy Rules

January 10, 2023

On November 22, we called on the Federal Trade Commission (FTC) to integrate self-regulation by the digital advertising industry into any rules created by the agency’s ongoing regulatory process around

A Quick Look Back Before Looking Forward

January 5, 2023

2023 is starting with a bang! We’re only five days into the new year and are already seeing significant regulatory actions that will change our industry’s data practices in foundational

NAI Member Webinar with Kelley Drye: Assessing Key Priorities for CPRA Implementation Across the Digital Ads Industry

December 14, 2022

On December 9, 2022, the NAI hosted experts from Kelley Drye to provide NAI members with a detailed and comprehensive overview of the California Privacy Rights Act (CPRA) requirements for

Agenda for the NAI Meetup @ Brand Safety Week!

October 27, 2022

On November 3, 2022, at One Liberty Plaza in New York From 1:30 – 4:00pm ET Join privacy experts from leading platforms, data companies, brands, and agencies for lively discussions

Takeaways For Digital Advertising Businesses from the FTC Staff Report on Dark Patterns

October 20, 2022

By Ryan Smith (ryan@thenai.org) On September 15, 2022, the FTC released a staff report (“Staff Report”)1 on dark patterns, based in part on a 2021 workshop for which the Network

Privacy-Focused Ad Industry Leaders to Convene at NAI Meetup @ Brand Safety Week

October 7, 2022

How digital advertising companies maneuver the ever-changing regulatory landscape for privacy and digital advertising is becoming more difficult – even as companies’ commitment to consumer privacy as a brand value

2021 NAI Annual Report: Members Extend Commitment to Robust Industry Standards Despite Evolving Regulatory Landscape

August 30, 2022

The Network Advertising Initiative (NAI) 2021 Annual Report gives us a chance to look back on the past year and reflect on the forces that are shaping the digital advertising

NAI Members and Digital Advertising Companies Should Take Note of FTC Warning on Sensitive Data, Particularly Claims of “Anonymization”

July 29, 2022

On July 11, 2022, the Federal Trade Commission (“FTC”) published an important blog post that serves as a public warning to the industry, reiterating its commitment to “fully enforcing the

NAI’s Enhanced Standards for Precise Location Information Demonstrate Industry Leadership

June 23, 2022

The Precise Location Information Solution Provider Voluntary Enhanced Standards that we recently launched go beyond existing industry and legal requirements for precise location data, and we’re excited to have Cuebiq,

The NAI Releases Draft Guidelines for Deterministic Addressability Solutions, Seeks Input from Stakeholders

March 31, 2022

Since its inception twenty years ago, the NAI has sought to promote heightened standards in consumer privacy and data protection in digital advertising. The NAI is committed to ensuring that

NAI Summit Agenda Focuses on the Future of Digital Advertising from Privacy, Legal and Self-Regulatory Perspective

March 30, 2022

The 2022 NAI Summit, Privacy, Trust, and Accountability: The Foundation for Ad Tech’s Future, will be held in Brooklyn, NY April 27-28. Participants from across our industry will have the

Getting to Know the Latest State Consumer Privacy Law: Key Takeaways for the Digital Advertising Industry

David LeDuc and Meaghan Donahue

March 25, 2022

By David LeDuc, Vice President, Public Policy, and Meaghan M. Donahue, Counsel, Compliance & Policy On March 24, 2022, Utah Governor Spencer J. Cox signed the Utah Consumer Privacy Act (“UCPA”)

FTC Commissioner Noah Phillips on the Outlook for Privacy and Digital Ads

February 14, 2022

FTC Commissioner Noah Phillips joined NAI members, staff, and industry stakeholders on December 8, 2021 for a conversation on the outlook for privacy and digital advertising. Commissioner Phillips was joined