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NAI Shares Contracting Template to Aid Compliance; Free Webinar March 20

March 7, 2023

With newly enacted privacy state laws coming into effect in 2023, it is more important than ever for industry leaders to have a clear and comprehensive agreement in place for

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Public Policy Update

NAI Comments on the FTC Petition for Rulemaking to Regulate Programmatic Advertising.

February 17, 2023

Thank you to the Federal Trade Commission for the opportunity to comment on the “Petition For Rulemaking Under 15 U.S.C. § 57(a) Seeking Regulation Of Advertising Technology Companies And Agencies

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Public Policy Update

NAI Submits Testimony on Washington H.B. 1155

January 25, 2023

We want to thank the Washington State House Civil Rights and Judiciary Committee for the opportunity to provide feedback on H.B. 1155, the Washington My Health My Data Act.

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Public Policy Update

NAI Comments on Version 2 of the Colorado Privacy Act

January 19, 2023

The Network Advertising Initiative (“NAI”) appreciates the opportunity to comment in response to Version 2 of the Proposed Draft Rules (“Revised Draft Rules”) for the Colorado Privacy Act(“CPA”).

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Press Release

The NAI’s Statement on President Biden’s Wall Street Journal Op-Ed

January 12, 2023

WASHINGTON, DC (January 12, 2023) – The Network Advertising Initiative today released the following statement by President and CEO Leigh Freund in response to President Biden’s Wall Street Journal Op-Ed

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Blog

The FTC Should Integrate Strong Self-Regulation into Any Privacy Rules

January 10, 2023

On November 22, we called on the Federal Trade Commission (FTC) to integrate self-regulation by the digital advertising industry into any rules created by the agency’s ongoing regulatory process around

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Blog

A Quick Look Back Before Looking Forward

January 5, 2023

2023 is starting with a bang! We’re only five days into the new year and are already seeing significant regulatory actions that will change our industry’s data practices in foundational

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Blog

NAI Member Webinar with Kelley Drye: Assessing Key Priorities for CPRA Implementation Across the Digital Ads Industry

December 14, 2022

On December 9, 2022, the NAI hosted experts from Kelley Drye to provide NAI members with a detailed and comprehensive overview of the California Privacy Rights Act (CPRA) requirements for

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Press Release

NAI Calls on FTC to Integrate Strong Self-Regulation into Privacy Rules

November 22, 2022

FTC has a long history of alignment with industry self-regulation WASHINGTON, DC (November 22, 2022) – The Network Advertising Initiative (NAI), an organization representing more than 100 ad-tech companies committed

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Public Policy Update

NAI Submits Comments To The FTC ANPR

November 22, 2022

We want to thank the Federal Trade Commission for the opportunity to comment on the Advanced Notice of Proposed Rulemaking (“ANPR”) for a Trade Regulation on Commercial Surveillance and Data

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Public Policy Update

NAI Comments on The Modified Proposed CPRA Regulations

November 21, 2022

The Network Advertising Initiative (“NAI”) appreciates the opportunity to provide comments on the proposed modified regulations under the California Privacy Rights Act(“CPRA”).

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Public Policy Update

NAI Comments on CPA Proposed Draft Rules

November 9, 2022

On behalf of the Network Advertising Initiative, thank you for the opportunity to providepreliminary comments on proposed rulemaking under the Colorado Privacy Act.

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Blog

Agenda for the NAI Meetup @ Brand Safety Week!

October 27, 2022

On November 3, 2022, at One Liberty Plaza in New York From 1:30 – 4:00pm ET Join privacy experts from leading platforms, data companies, brands, and agencies for lively discussions

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Blog

Takeaways For Digital Advertising Businesses from the FTC Staff Report on Dark Patterns

October 20, 2022

By Ryan Smith (ryan@thenai.org) On September 15, 2022, the FTC released a staff report (“Staff Report”)1 on dark patterns, based in part on a 2021 workshop for which the Network

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Blog

Privacy-Focused Ad Industry Leaders to Convene at NAI Meetup @ Brand Safety Week

October 7, 2022

How digital advertising companies maneuver the ever-changing regulatory landscape for privacy and digital advertising is becoming more difficult – even as companies’ commitment to consumer privacy as a brand value

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Press Release

NAI Praises Goals of FTC Staff Report on Dark Patterns

September 16, 2022

NAI Released Report on Dark Patterns in May WASHINGTON, DC (September 16, 2022) – The Network Advertising Initiative today released the following statement by President and CEO Leigh Freund in

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Press Release

FTC Proposed Rulemaking Should Avoid Bias and Recognize the Value of Data-Driven Advertising

September 7, 2022

WASHINGTON, DC (September 7, 2022) – The Network Advertising Initiative today released the following statement by Vice President for Policy David LeDuc in advance of the FTC’s Commercial Surveillance and

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Blog

2021 NAI Annual Report: Members Extend Commitment to Robust Industry Standards Despite Evolving Regulatory Landscape

August 30, 2022

The Network Advertising Initiative (NAI) 2021 Annual Report gives us a chance to look back on the past year and reflect on the forces that are shaping the digital advertising

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