Policy & News Search Results
The NAI Issues Statement on California’s Enactment of AB 566
WASHINGTON, D.C. (October 9, 2025) – Yesterday, California Governor Gavin Newsom signed AB 566, a law requiring all web browsers to provide opt-out preference signals. In response, NAI President and CEO,
The NAI Welcomes Megan Cox as Director, Privacy Review Program
WASHINGTON, D.C. (May 19, 2025) – The Network Advertising Initiative (NAI) is pleased to announce Megan Cox as the new Director of its Privacy Review Program. Megan joins the NAI
NAI Announces Framework for New Era of Digital Advertising Self-Regulation
Leading Self-Reg Organization Shifts to Promote Legal Compliance WASHINGTON, DC (March 10, 2025) – The Network Advertising Initiative (NAI), the leading privacy and self-regulatory trade association for advertising technology companies,
NAI Applauds House Committee on Passage of Strong Children’s Privacy Legislation
COPPA 2.0 provides the opportunity to establish a new national standard for children’s data privacy, and a level playing field for all companies WASHINGTON, D.C. (September 18, 2024) – Today,
NAI Applauds Senate’s Passage of Strong Children’s Privacy Legislation
KOSPA provides opportunity to level the playing field on kids privacy for all companies WASHINGTON, DC (July 30, 2021) – Today, the Senate passed the Kids Online Safety and Privacy
NAI Statement re: Google’s New Path for Privacy Sandbox on the Web
Supporting Google’s decision to maintain third-party cookie support while enhancing user transparency and control. WASHINGTON, DC (July 23, 2024) – The NAI encourages our members, and the entire digital advertising
NAI: APRA should focus on preserving beneficial uses of data, and protecting consumers from harm
Welcomes a bipartisan, bicameral effort to enact a uniform national privacy framework On April 17, the NAI sent a letter to the U.S. House Committee on Energy and Commerce welcoming
NAI Sends Letter to CA Judiciary Committee in Support of Delete Act Amendments
On April 16, the NAI sent a letter to California Judiciary Committee stating our support of SB 1076, legislation to provide narrow but important updates to the California Delete Act, while
NAI Welcomes Bipartisan, Bicameral Effort to Enact a Uniform National Privacy Framework
Efforts should focus on preserving beneficial uses of data, and protecting consumers from harm WASHINGTON, DC (April 9, 2024) – The Network Advertising Initiative (NAI) released the following statement from
The NAI Supports Limits on the Sale of U.S. Consumer Data
Washington, DC (February 28, 2024) – The Network Advertising Initiative (NAI) released the following statement from NAI President and CEO Leigh Freund. “The NAI supports the President’s plan to ban
NAI Working with Members to Develop New Industry Guidelines for Sensitive Location Data
WASHINGTON, DC (January 24, 2024) – The Network Advertising Initiative (NAI) today released the following statement from NAI President and CEO Leigh Freund. “Data providers are continuing to grapple with the
The NAI Unveils Best Practices for Health Advertising
New best practices advocate for the use of demographic data for health advertising, rather than sensitive personal health information. WASHINGTON, DC (November 8, 2023) – The Network Advertising Initiative (NAI)
NAI Comments on Health Data Privacy RFI
WASHINGTON, DC (September 29, 2023) – On September 28, the NAI commented on Sen. Bill Cassidy’s (R-LA) Request for Information (RFI) on Improving Americans’ Health Data Privacy. The comments highlight
Tony Ficarrotta Returns to the NAI as VP and General Counsel
Veteran Compliance Expert Brings His Expertise to the NAI WASHINGTON, DC (September 11, 2023) – The Network Advertising Initiative (NAI), the leading privacy and self-regulatory association for digital advertising technology
Companies Outside “Health Space” Should Understand Rules Governing Sensitive Health Data, Says NAI Legal Analysis
NAI breaks down new legal requirements and recommends practical steps to protect consumers WASHINGTON, DC (September 6, 2023) – An NAI legal analysis of recent state privacy laws, federal enforcement
NAI Legal and Regulatory Analysis: Sensitive Health Information
WASHINGTON D.C. (September 5, 2023) Health-related advertising has been around nearly as long as advertising itself. However, new data collection and storage technology has fundamentally changed how many in the
NAI Comments on FTC Notice of Proposed Rulemaking to Update HBNR
WASHINGTON, DC (August 8, 2023) – On August 8, the NAI submitted comments to the Federal Trade Commission in response to their Notice of Proposed Rulemaking to update the agency’s
NAI Comments on CFPB RFI
WASHINGTON, DC (July 14, 2023) – The NAI sent its comment on the CFPB RFI to the agency. These comments discuss the following key issues raised by the RFI, and