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Press Release

NAI Calls on FTC to Integrate Strong Self-Regulation into Privacy Rules

November 22, 2022

FTC has a long history of alignment with industry self-regulation WASHINGTON, DC (November 22, 2022) – The Network Advertising Initiative (NAI), an organization representing more than 100 ad-tech companies committed

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Public Policy Update

NAI Submits Comments To The FTC ANPR

November 22, 2022

We want to thank the Federal Trade Commission for the opportunity to comment on the Advanced Notice of Proposed Rulemaking (“ANPR”) for a Trade Regulation on Commercial Surveillance and Data

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Public Policy Update

NAI Comments on The Modified Proposed CPRA Regulations

November 21, 2022

The Network Advertising Initiative (“NAI”) appreciates the opportunity to provide comments on the proposed modified regulations under the California Privacy Rights Act(“CPRA”).

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Public Policy Update

NAI Comments on CPA Proposed Draft Rules

November 9, 2022

On behalf of the Network Advertising Initiative, thank you for the opportunity to providepreliminary comments on proposed rulemaking under the Colorado Privacy Act.

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Blog

Agenda for the NAI Meetup @ Brand Safety Week!

October 27, 2022

On November 3, 2022, at One Liberty Plaza in New York From 1:30 – 4:00pm ET Join privacy experts from leading platforms, data companies, brands, and agencies for lively discussions

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Blog

Takeaways For Digital Advertising Businesses from the FTC Staff Report on Dark Patterns

October 20, 2022

By Ryan Smith (ryan@thenai.org) On September 15, 2022, the FTC released a staff report (“Staff Report”)1 on dark patterns, based in part on a 2021 workshop for which the Network

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Blog

Privacy-Focused Ad Industry Leaders to Convene at NAI Meetup @ Brand Safety Week

October 7, 2022

How digital advertising companies maneuver the ever-changing regulatory landscape for privacy and digital advertising is becoming more difficult – even as companies’ commitment to consumer privacy as a brand value

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Press Release

NAI Praises Goals of FTC Staff Report on Dark Patterns

September 16, 2022

NAI Released Report on Dark Patterns in May WASHINGTON, DC (September 16, 2022) – The Network Advertising Initiative today released the following statement by President and CEO Leigh Freund in

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Press Release

FTC Proposed Rulemaking Should Avoid Bias and Recognize the Value of Data-Driven Advertising

September 7, 2022

WASHINGTON, DC (September 7, 2022) – The Network Advertising Initiative today released the following statement by Vice President for Policy David LeDuc in advance of the FTC’s Commercial Surveillance and

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Blog

2021 NAI Annual Report: Members Extend Commitment to Robust Industry Standards Despite Evolving Regulatory Landscape

August 30, 2022

The Network Advertising Initiative (NAI) 2021 Annual Report gives us a chance to look back on the past year and reflect on the forces that are shaping the digital advertising

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Public Policy Update

NAI Comments on Proposed Regulation Under the CPRA

August 24, 2022

The NAI comments call on the California Privacy Protection Agency to amend their proposed regulations regarding the use of Opt-out Preference Signals, which could be used to unfairly disadvantage businesses across

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Press Release

NAI: Expansive FTC rulemaking should not be used to threaten business models and circumvent the legislative process

August 11, 2022

WASHINGTON, DC (August 11, 2022) – The Network Advertising Initiative today released the following statement by Vice President for Policy David LeDuc on the FTC’s announcement that it is initiating

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Blog

NAI Members and Digital Advertising Companies Should Take Note of FTC Warning on Sensitive Data, Particularly Claims of “Anonymization”

July 29, 2022

On July 11, 2022, the Federal Trade Commission (“FTC”) published an important blog post that serves as a public warning to the industry, reiterating its commitment to “fully enforcing the

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Public Policy Update

Prepared Remarks for CPA Pre-Rulemaking Listening Session

June 28, 2022

The NAI’s Vice President of Public Policy, David LeDuc, delivered remarks at a Colorado Privacy Act pre-rulemaking listening session held by the Colorado Attorney General’s Office. We emphasized the importance

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Blog

NAI’s Enhanced Standards for Precise Location Information Demonstrate Industry Leadership

June 23, 2022

The Precise Location Information Solution Provider Voluntary Enhanced Standards that we recently launched go beyond existing industry and legal requirements for precise location data, and we’re excited to have Cuebiq,

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Press Release

NAI Statement on Data Privacy Legislation in the U.S. House

June 23, 2022

WASHINGTON, DC (June 23, 2022) – The Network Advertising Initiative (NAI) released the following statement by NAI Vice President for Policy David LeDuc about the House Energy & Commerce Committee’s

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Public Policy Update

NAI Preliminary Comments on Proposed Rulemaking under the Colorado Privacy Act

June 22, 2022

The NAI submitted comments to the Office of the Attorney General (OAG) in Colorado on proposed rulemaking under the Colorado Privacy Act. The NAI supports the OAG in its principle-guided

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Press Release

Leading Companies Commit to Privacy-First NAI Enhanced Standards for Precise Location Information

June 22, 2022

Cuebiq, Foursquare, and Precisely PlaceIQ step up to restrict data use and sharing tied to religious, healthcare, military and other sensitive locations WASHINGTON, DC (June 22, 2022) – The NAI,

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