OptimizeRx
OptimizeRx is transforming healthcare engagement by connecting patients, providers, and life science brands in more meaningful ways. Through our patent-pending Dynamic Audience Activation Platform (DAAP) and patented Micro-Neighborhood Targeting (MNT), we harness AI-driven insights to align marketing with individual patient journeys, ensuring timely, relevant communication that drives better health outcomes. DAAP anticipates treatment needs, while MNT delivers hyper-local, privacy-safe targeting to reach the right patients when they’re ready to act.
Our audience data, technology, and proprietary point-of-care software network empowers brands to break down barriers between health-care professional and direct-to-consumer marketing strategies and execution, creating synchronized, impactful connections that lead to faster treatment decisions and improved patient care. We’re not just enhancing healthcare marketing—we’re redefining it, turning every interaction into an opportunity for better health. For more information, please visit: optimizerx.com.
