Skip to content
logo
Why Digital Advertising
How to Opt Out
Consumer Input & Feedback
Careers
Search
Contact
Home Policy & News
How to Opt Out

NAI Regulatory Summary and Analysis: Statement of the Federal Trade Commission on Breaches by Health Apps and Other Connected Devices

February 4, 2022
The NAI has published a Regulatory Summary and Analysis in response to the FTC’s September 2021 Policy Statement on the Health Breach Notification Rule, and its recent guidance updated in January 2022. In September 2021, the Federal Trade Commission issued a Policy Statement that is intended to clarify the scope of the FTC’s Health Breach
Read More

The Pitfalls of “Ban Surveillance Advertising”

February 1, 2022
Advocates are putting increased pressure on lawmakers and regulators to ban what they describe as “surveillance advertising.” The group Accountable Tech – part of the coalition committed to fighting “Big Tech” – recently submitted a “Petition for Rulemaking to Prohibit Surveillance Advertising” to the Federal Trade Commission (FTC). The NAI submitted comments on behalf of
Read More

NAI Comments: Petition for Rulemaking to Prohibit Surveillance Advertising

January 27, 2022
The NAI filed comments with the Federal Trade Commission (FTC) in response to a petition proposing an FTC rulemaking on unfair competition that would result in a ban on “surveillance advertising.” The NAI opposed the proposed prohibition and highlighted that tailored advertising is a key driver of the robust and competitive digital media marketplace that
Read More

Prepared Remarks from NAI President & CEO Leigh Freund for NTIA Virtual Listening Session on Personal Data: Privacy, Equity, and Civil Rights

January 11, 2022
On behalf of the Network Advertising Initiative (“NAI”), President & CEO Leigh Freund joined a virtual listening session hosted by the National Telecommunications and Information Administration (“NTIA”) to discuss solutions to issues concerning privacy and civil rights. We thank the NTIA for including Leigh in their discussion, and look forward to continuing the conversation with
Read More

Meaghan Donahue Joins the NAI Team as Counsel

January 10, 2022
The NAI has hired Meaghan Donohue as Counsel for Compliance and Policy, building on a team of experts in data privacy, public policy, and advertising law, during a time of increased emphasis on the NAI’s three pillars of Privacy, Trust, and Accountability. With experience in privacy, telecommunications, and policy, Meaghan will be a key resource
Read More

Joint Ad Trade Letter on Massachusetts Privacy Bills

October 26, 2021
On behalf of the advertising industry, we oppose the privacy bills discussed during the October 13, 2021 Joint Committee on Advanced Information Technology, the Internet, and Cybersecurity hearing,1 and we offer this letter to express our concerns about overly- restrictive provisions in the multiple legislative drafts, and the potential harms these terms present to consumers
Read More

Ad Trade Comments to TN Joint Ad Hoc Committee to Review Data Privacy

October 26, 2021
On behalf of the advertising industry, we oppose the privacy bills discussed during theOctober 13, 2021 Joint Committee on Advanced Information Technology, the Internet, andCybersecurity hearing,1 and we offer this letter to express our concerns about overly- restrictiveprovisions in the multiple legislative drafts, and the potential harms these terms present toconsumers and the Massachusetts economy.
Read More

2015 Update to the NAI Mobile Application Code

July 25, 2021
In 2013, NAI released its first Mobile Application Code in order to clarify how the principles of the 2013 NAI Code of Conduct, including Notice and User Control, applied in the growing mobile “Cross-App Advertising” ecosystem. As technology rapidly evolves, NAI enables our members to be industry innovation leaders by consistently updating our Codes of
Read More