Best Practices for User Choice and Transparency
May 10, 2022
This Resource, developed by NAI legal and policy staff in consultation with representatives from member companies, is intended to help member companies better understand the practice of dark patterns and to implement the highlighted best practices to avoid them. This Resource has a threefold purpose: to explain consumer choice and transparency obligations under the NAI
Prepared Remarks for CPPA Stakeholder Session
May 6, 2022
The NAI’s VP of Public Policy, David LeDuc, joined the CPPA for a stakeholder session prior to the development of draft implementing regulations for the CPRA. We urged the CPPA to collaborate with other state enforcement agencies to ensure that new requirements are harmonized with those of other states to the greatest extent possible, and
The NAI Releases Draft Guidelines for Deterministic Addressability Solutions, Seeks Input from Stakeholders
March 31, 2022
Since its inception twenty years ago, the NAI has sought to promote heightened standards in consumer privacy and data protection in digital advertising. The NAI is committed to ensuring that innovations and developments in advertising technology are matched with a set of guiding standards that ensure greater data privacy controls for consumers. The movement in
NAI Summit Agenda Focuses on the Future of Digital Advertising from Privacy, Legal and Self-Regulatory Perspective
March 30, 2022
The 2022 NAI Summit, Privacy, Trust, and Accountability: The Foundation for Ad Tech’s Future, will be held in Brooklyn, NY April 27-28. Participants from across our industry will have the opportunity to discuss, network, and learn from speakers and peers who are leaders in privacy and digital advertising. We’ve put together a robust Summit Agenda.
Getting to Know the Latest State Consumer Privacy Law: Key Takeaways for the Digital Advertising Industry
David LeDuc and Meaghan Donahue
March 25, 2022
By David LeDuc, Vice President, Public Policy, and Meaghan M. Donahue, Counsel, Compliance & Policy On March 24, 2022, Utah Governor Spencer J. Cox signed the Utah Consumer Privacy Act (“UCPA”) (S.B. 227), making The Beehive State the fourth to pass a comprehensive privacy law, following California (“CCPA” & “CPRA”), Virginia (“VCDPA”), and Colorado (“CPA”). The
NAI Working Groups Open to Law Firms and All Companies Across Digital Ads Ecosystem
March 14, 2022
The NAI is excited to announce that it is creating an opportunity to allow for robust engagement and collaboration by opening participation in its working groups to the larger ecosystem – including agencies, advertisers, publishers, OEMs, and others.
NAI Working Groups Open to All Companies Across Digital Ads Ecosystem
March 14, 2022
The NAI is excited to announce that it is creating an opportunity to allow for robust engagement and collaboration by opening participation in its working groups to the larger ecosystem – including agencies, advertisers, publishers, OEMs, and others.
FTC Commissioner Noah Phillips on the Outlook for Privacy and Digital Ads
February 14, 2022
FTC Commissioner Noah Phillips joined NAI members, staff, and industry stakeholders on December 8, 2021 for a conversation on the outlook for privacy and digital advertising. Commissioner Phillips was joined by Professor James Cooper, the Director of the Program on Economics and Privacy at George Mason University, for a one-on-one conversation on where the FTC