NAI Report Finds 100% Compliance, ‘Glitches’ And Dysfunction Too
April 12, 2016
The Network Advertising Initiative (NAI), a self-regulatory organization set up to ensure that third-party digital advertising companies — ad networks, DSPs, DMPs, trading desks, etc. — comply with the industry’s “code of conduct” and consumer opt-out methods, released its annual report for 2015 Monday and essentially gave itself an A+ grade.
