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Cuebiq Unveils Industry’s First Footfall Attribution Benchmarks for Nine Key Verticals

Cuebiq, the largest provider of accurate and precise location data in the U.S., today released its Footfall Attribution Benchmarks report, the industry’s first report analyzing footfall benchmarks, which help marketers gauge how their advertising campaigns perform against industry averages for offline activities like in-store visits. The report breaks down the averages by nine verticals: automotive, quick service restaurants (QSRs), retail, big box retailers, grocery stores, casual dining, financial services, entertainment, and travel.

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