Skip to content

Non-PII

Non-PII is data that is linked or reasonably linkable to a particular computer or device. Non-PII includes, but is not limited to, unique identifiers associated with users’ computers or devices and IP addresses, where such identifiers or IP addresses are not linked to PII. Non-PII does not include De-Identified Data.

Similar Posts

The NAI has discontinued its cookie-based and email-based opt-out tools as of September 15, 2025. This does not affect opt-out requests submitted using those tools prior to September 15, 2025.

X