Blog - Page 39 of 47 - The NAI: Network Advertising Initiative

A Dozen Privacy Rock Stars Makes One Great Organization

September 2, 2014

Any reader of this blog knows that NAI is a non-profit, self-regulatory organization dedicated to responsible data collection and use for digital advertising. What you may not know is that

AlleyWatch’s “People Who are Changing Advertising” List Features NAI Members

August 22, 2014

AlleyWatch.com this week listed the “15 People In NYC Who Are Changing Advertising That You Need to Know About.” We are beaming with pride here at NAI as eight of

NAI to Tackle Use of Precise Location Data

August 19, 2014

A blog post by Shaq Katikala, NAI’s Compliance and Technology Fellow. The Network Advertising Initiative’s Mobile Application Code is scheduled to go into effect in 2015. Under this code, NAI members must obtain

New Survey Shows Growing Consumer Acceptance of Mobile Tracking – Will Industry Meet Consumer Education and Choice Challenges?

August 8, 2014

According to a post on Adotas, a recent survey of 1,000 consumers by the firm Punchtab found that “nearly a third of consumers (27%) say they are likely to allow retailers to track

NAI President Marc Groman Weighs in on the Value of Self-Regulation

August 6, 2014

A recent article on the Broadcasting & Cable website reported on comments by the Center for Digital Democracy (CDD) to the White House’s National Telecommunications & Information Administration (NTIA) that industry self-regulation has been a failure

Showing Law Firms What Makes NAI Unique

August 1, 2014

A blog post by Noga Rosenthal, NAI’s General Counsel and Vice President for Compliance and Policy. I recently delivered a presentation about the NAI’s self-regulatory framework and compliance program to the

Consumer Education Must Truly Educate

July 23, 2014

A blog post by Ryan Cliche, NAI’s Chief Operating Officer. In its Final Privacy Report issued in 2012, the FTC called upon all stakeholders to expand their efforts to educate consumers about commercial

Reinventing NAI

July 14, 2014

A blog post by Bruce Morris, NAI’s VP for Member Services & Business Development. If you haven’t noticed, NAI has dramatically changed over the past three years. Since I am a

Member Viewpoint: Datonics

July 10, 2014

An interview with Michael Benedek, President & CEO, Datonics What does Datonics do? Datonics (www.datonics.com), a member of the AlmondNet Group, is an Internet data marketplace. We offer media-buying and

Mobile Advertisers Must Address Users’ Concerns Over ‘The Invasion Of Privacy’

July 1, 2014

One of the advantages that advertisers have in the smartphone space is the ability to target the users with adverts geared towards their likes and dislikes. The theory goes that

Another Look at NAI’s High Standards for Health Data

July 1, 2014

A blog post by Anthony Matyjaszewski, NAI’s Counsel & Assistant Director of Compliance. At last month’s 2014 NAI Member Summit, FTC Commissioner Julie Brill praised the NAI for its self-regulatory initiatives

Dream Job, Dream Team

June 27, 2014

A blog post by Jurgen Van Staden, the NAI’s newest team member and Counsel and Assistant Director of Policy. With the NAI, I’ve found a perfect career match and I’m thrilled

Energized, Optimistic and Eager to Move Forward with NAI

June 11, 2014

I am reflecting upon last month’s NAI Member Summit and thought I would share some thoughts as well as my vision for the future of NAI. First, it was

NAI Summit Recap

June 5, 2014

Now that our second annual Summit is down in the books, we’d like to thank our members for participating and provide a short recap of the proceedings. Like all NAI

California Adds Privacy Guidelines for Websites

May 22, 2014