5 Takeaways from NAI Summit 2015
June 5, 2015
As we wrote last week, NAI Summit 2015 was a huge success! Having joined NAI in March, this was my first Summit as CEO. A few reactions: I was encouraged by
NAI Summit 2015 was a Huge Success
May 28, 2015
Attachment Size leigh_freund_opening_remarks_2015_nai_summit.pdf 207.71 KB jeanette_fitzgerald_speech.pdf 198.8 KB kelly_welsh_remarks.pdf 29.63 KB We are pleased to report that the 2015 NAI Summit was a great success! The day-long event featured five
The Network Advertising Initiative Issues Privacy Guidelines for Interest-Based Advertising, Ad Delivery and Reporting
May 22, 2015
The Network Advertising Initiative (NAI) has issued guidance for its members on the use of non-cookie technologies for Interest-Based Advertising (IBA) and Ad Delivery and Reporting (ADR) (Guidance). The NAI
Today – NAI Summit in NYC
May 21, 2015
The NAI Summit is taking place today in New York City. Follow us live on Twitter @NAI and #NAISummit.
Retailers Are Big Spenders; Device ID Regulation
May 20, 2015
The Network Advertising Initiative, the trade org for ad networks, has issued some guidelines for non-cookie tracking technologies – such as probabilistic device IDs from companies like Drawbridge and Tapad.
NAI Issues Privacy Guidelines for Digital Fingerprinting, Other Non-Cookie Ad Technology
May 19, 2015
Online ad tech companies that track consumers with digital fingerprints or other methods beyond traditional cookies must disclose their use of “non-cookie technology,” the self-regulatory group Network Advertising Initiative says
Moving Beyond Cookies: A Collective Effort of NAI Members
May 18, 2015
For the past 15 years, the NAI has been a leader in setting high standards for responsible data collection and use practices for interest-based advertising. Today, as we publish Guidance for
2015 Update to the NAI Code
May 14, 2015
In 2013, the NAI released the 2013 Code of Conduct, which significantly revised and updated the NAI’s self-regulatory framework. Today, the NAI is releasing the 2015 update to the Code, which
I Googled That?
May 5, 2015
Looking back at my Google search history, one animal sex part at a time.Back in 2006, I was mainly into Google for the cute stuff. Take one search session from
Guest Blog: FIA Wins Webby Award!
April 28, 2015
Congratulations! FIA did it! FIA: SAVING REAL LIVES IN REAL TIME is the Winner of the 19thAnnual Webby People’s Voice Award in Interactive Advertising: Public Service & Activism. Check out
Vote to help FIA win a Webby Award!
April 20, 2015
The Federation for Internet Alerts (FIA) is nominated for a Webby Award and we need your help! Vote for FIA in the Interactive Advertising: Public Service & Activism category! FIA is an organization dedicated
2015 NAI Member Summit to Focus on Innovation: Topics Announced for May 21 Event in New York City
April 16, 2015
This year’s NAI Member Summit is fast approaching. Scheduled for just over one month away, on May 21 in New York City, the 2015 Summit is expected to be our biggest and