Blog - Page 13 of 48 - The NAI: Network Advertising Initiative

Joint Ad Trade Letter on OK HB 1602

February 23, 2021

On behalf of the advertising industry, we provide the following comments on HB 1602, the Oklahoma Computer Data Privacy Act (“OCDPA”). We and the companies we represent strongly believe consumers

Joint Ad Trade Letter on New Hampshire HB 384

February 23, 2021

On behalf of the advertising industry, we oppose New Hampshire HB 384, and we offer these detailed comments summarizing our concerns about this overly restrictive legislation.

Public Policy Leadership for Ad-Tech Companies

February 16, 2021

The Network Advertising Initiative (NAI) is the leading ad-tech industry association, helping member companies navigate the increasingly challenging legal and regulatory environment. The NAI’s advocacy program also promotes and protects

Privacy Manager Consumer Interface Represents a Milestone for Connected TVs

February 10, 2021

Samba TV, a global leader in television data and omniscreen measurement, today rolled out the Smart TV Privacy Manager, an on-screen privacy solution that consumers access through their TV settings menu

Executive Summary of Ad Trade Letter Regarding North Dakota HB 1330

January 26, 2021

We are leading national advertising and marketing trade associations comprised of the Association of National Advertisers (ANA), the American Association of Advertising Agencies (4A’s), the American Advertising Federation (AAF), the

Joint Ad Trade Letter on WA SB 5062 (Washington Privacy Act of 2021)

January 21, 2021

On behalf of the digital advertising industry, we provide comments on SB 5062, the Washington Privacy Act of 2021 (“WPA”). As the nation’s leading advertising and marketing trade associations, we

Testimony on WA SB 5062 (Washington Privacy Act of 2021)

January 21, 2021

On behalf of the ANA, the 4A’s, the AAF, the IAB, and the NAI, thank you for the opportunity to provide comments on SB 5062 (“WPA”). In addition to this

Is This the Congress to Pass Privacy Legislation?

January 19, 2021

Enacting a national consumer privacy framework is a clear priority among leaders on Capitol Hill in both parties and with the incoming Biden-Harris administration. Following the election in November, the

Joint Ad Trade Letter on the Virginia Data Protection Act

January 7, 2021

On behalf of the digital advertising industry, thank you for the opportunity to provide comments on the Virginia Consumer Data Protection Act (“CDPA” or “Act”). As the nation’s leading advertising

2020: Compliance Progress Under the Updated NAI Code

December 16, 2020

After what has been an unusual year globally, the NAI compliance team is finalizing the 2020 compliance review process. This annual undertaking by all NAI member companies and NAI staff

Joint Ad Trade Comments on Third Set of Modifications to CCPA Regulations

October 30, 2020

As the nation’s leading advertising and marketing trade associations, we collectively represent thousands of companies, from small businesses to household brands, across every segment of the advertising industry. We provide

Ad-Tech Group Warns Of Drawbacks In Potential CCPA Loophole

October 14, 2020

The self-regulatory group Network Advertising Initiative, which represents ad-tech companies, is warning advertisers and publishers against using an apparent loophole in California’s new privacy law.

Joint Industry Letter on CPRA

October 14, 2020

The undersigned trade associations, companies, and organizations collectively represent a broad cross-section of the California business community as well as the global marketplace spanning various industries including advertising and marketing,

Publishers and Brands Beware: Service Provider Approach to CCPA is Risky

October 13, 2020

Preparations for compliance with the California Consumer Privacy Act (CCPA) have been checkered with uncertainty ever since the law passed in 2018, with many questions still unanswered about how the

Agencies, Brands and Publishers Beware: A Service Provider Approach To CCPA Is Risky

October 12, 2020

Uncertainty has clouded preparations for compliance with the California Consumer Privacy Act (CCPA) ever since the law passed in 2018. Even now, three months after enforcement began, there are many