Letter on Florida Bills
April 21, 2021
On behalf of the advertising industry, we oppose Florida SB 1734 and HB 969 (the “Bills”). We offer the following comments summarizing our concerns with the proposed legislation and ask
FINAL Joint Ad Trade Letter on Alaska HB 159 and SB 116
April 14, 2021
On behalf of the advertising industry, we oppose Alaska HB 159 and SB 116. We and the companies we represent, many of whom do substantial business in Alaska, strongly believe
FINAL Joint Ad Trade Letter on Florida HB 969
April 14, 2021
On behalf of the advertising industry, we oppose Florida HB 969, and we offer the following comments summarizing our concerns with the proposed legislation and offering suggested amendments to the
Joint Industry Letter on FL SB 1734 and HB 969
April 6, 2021
The undersigned trade associations, companies, and organizations collectively represent a broad cross-section of the United States business community spanning various industries, including advertising and marketing, mail delivery services, Internet and
“Dark” and “Light” Patterns: When is a Nudge a Problem?
March 29, 2021
At a time when Americans are spending more time than ever on internet-connected devices, policymakers and regulators are assessing “dark patterns”: techniques associated with user interfaces (UIs) that intentionally mislead
Contemplating a Duties-Based Privacy Framework to Protect Privacy in the United States
March 29, 2021
The future of privacy law and regulation in the United States could be shifting from the notice and consent regime to that of a duties-based framework. There is evidence that
Benefits of Tailored Advertising
March 26, 2021
Tailored advertising plays an integral role in driving economic growth and encouraging competition among companies. It affords small businesses and startups the ability to create new content and services. We’re
Ad Trade Letter on Montana SB 242
March 24, 2021
On behalf of the advertising industry, we oppose Montana SB 242, and we offer the following comments summarizing our concerns with the proposed legislation. SB 242 would cause significant confusion
Joint Ad Trade Letter on Florida SB 1734
March 24, 2021
On behalf of the advertising industry, we oppose Florida SB 1734 in its current form, and we offer these comments summarizing our concerns and recommending key amendments to the proposed
Joint Ad Trade Letter on Florida HB 969 – House Civil Justice Property Rights Subcommittee
March 24, 2021
On behalf of the advertising industry, we oppose Florida HB 969, and we offer the following comments summarizing our concerns with the proposed legislation and offering suggested amendments to the
NAI Comments: Bringing Dark Patterns to Light: An FTC Workshop
March 16, 2021
At a time when Americans are spending more time than ever on connected devices, this discussionabout “dark patterns” is important and timely. While there are different definitions of this term,
Virginia CDPA: Stepchild of GDPR, Cousin of WPA, Second Cousin of CCPA
March 1, 2021
Less than two months into 2020, Virginia is poised to become the third state to enact a comprehensive consumer privacy bill, following California (twice) and Nevada. As of this writing,
Joint Ad Trade Letter on Hawaii SB 1009
February 23, 2021
On behalf of the advertising industry, we provide the following comments on Hawaii SB 1009. While we support the legislature’s intent to provide Hawaiians with strong privacy protections, we oppose
Joint Ad Trade Letter on OK HB 1602
February 23, 2021
On behalf of the advertising industry, we provide the following comments on HB 1602, the Oklahoma Computer Data Privacy Act (“OCDPA”). We and the companies we represent strongly believe consumers
Joint Ad Trade Letter on New Hampshire HB 384
February 23, 2021
On behalf of the advertising industry, we oppose New Hampshire HB 384, and we offer these detailed comments summarizing our concerns about this overly restrictive legislation.