admin, Author at The NAI: Network Advertising Initiative

New Choice Tools Available Now: What You Need to Know

April 12, 2017

We are thrilled to announce that new versions of our easy-to-use consumer choice tools for setting preferences regarding Interest-Based Advertising (IBA) data collection and use are available now! Rolled out

Self-Regulatory Organizations Launch New Version of IBA Choice Tool: Allows Opt-Out of Cookieless Tracking

April 6, 2017

Two self-regulatory organizations that promulgate transparency and choice standards for interest-based advertising (IBA) have created new beta versions of their consumer choice tools for setting preferences about digital advertising data

Sending anti-abortion ads by phone is creepy, but not illegal

April 5, 2017

NAI, DAA Unveil New Consumer Choice Tools for Interest-Based Advertising

April 5, 2017

NAI and DAA Launch New Opt-Out Tools

April 4, 2017

NAI, DAA launch new version of consumer choice tools

April 4, 2017

The Network Advertising Initiative and Digital Advertising Alliance have together launched new versions of consumer choice tools for interest-based advertising. Changes to the “NAI tool and DAA tool include an

Ad Groups Push for FCC Privacy Rule Reversal

March 30, 2017

Augmented Reality and IoT: Enjoying the Ride, While Avoiding Legal Snafus

March 29, 2017

Coalition for Better Ads Publishes New Standards

March 24, 2017

The Coalition for Better Ads, a global industry-wide consortium representing the digital industry, has published Better Ad Standards for desktop and mobile web that reflect consumer advertising preferences in North

A New Coalition Of Online Advertisers Wants To Rid The Web Of Crap Ads

March 23, 2017

A broad coalition of advertisers in the US and Europe known as The Coalition for Better Ads has released a set of standards it hopes will improve the standard of

In win for advertisers, loss for consumers, Senate votes to rollback broadband privacy rules

March 23, 2017

The action was supposed to be in the House today, the day representatives would vote to approve or reject Trumpcare. But the votes simply were not there and so the

Coalition for Better Ads Releases Initial Better Ads Standards

March 22, 2017

Originally posted at www.betterads.org Extensive Consumer Research Defines First Set of the Most Objectionable Ad Experiences Washington, DC, Brussels, March 22, 2017 — The Coalition for Better Ads today released initial Better

Datonics Recognized as Tier-1 Vendor by Publicis Groupe’s Verified Program

March 22, 2017

Leading online data marketplace Datonics has been granted Tier-1 status under the Publicis Groupe Verified certification. Publicis Groupe Verified is the only global vendor certification program of its kind, developed

Choozle and STRATA Partner to Provide Advertisers Access to a Self-Serve Programmatic Advertising Platform

March 22, 2017

Choozle, the world’s fastest growing self-service programmatic advertising platform, today announced a key partnership with Strata, a Comcast Platform Services company and leader in media buying and selling software. The

Senators Fighting Online Privacy Rules Take Money From Industry

March 22, 2017

Curious why anyone would support a controversial new Congressional push to make it even easier for your internet provider sell your data to advertisers without your knowledge? The 22 Republican