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Factual Joins The Network Advertising Initiative

July 28, 2016
Factual, a location data company, announced that it is becoming a member of the Network Advertising Initiative (NAI) today. The NAI is a self-regulatory association dedicated to responsible data collection and its use in digital advertising. “The Internet as we know it is built on a foundation of data; without consumer trust and privacy safeguards,
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Ubimo and Cuebiq Pioneer Fully-Integrated In-Store Traffic Conversion Reporting

July 26, 2016
Ubimo, the leading platform for real world mobile marketing, announces today at the Mobile Marketing Association CEO & CMO Summit a partnership with Cuebiq, a leader in mobile attribution and location intelligence. Through this partnership with Cuebiq, Ubimo will offer customers the first fully integrated, real-time visit conversion optimization within a single platform. Powered by
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Cuebiq Brings Real-Time Footfall Attribution to Marketers; Partners with Leading DSPs and Agencies

July 21, 2016
Location intelligence company Cuebiq has formed strategic partnerships with leading industry DSPs and agencies for use of its real-time footfall attribution offering VisitQ for campaigns the companies are running for their brand clients. Cuebiq’s new VisitQ partnerships include: Adelphic, Amobee, Centro, Crisp, DataXu, Digilant, Moasis, StrikeAd by Sizmek, The Trade Desk, Tremor Video, Ubimo, and
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Broadband Privacy Proposal Threatens To ‘Severely Burden’ Consumers, ANA Says

July 6, 2016
The Federal Communications Commission’s proposed broadband privacy rules may “severely burden” consumers by subjecting them to a deluge of requests to consent to online behavioral advertising. That’s according to the Association of National Advertisers, which this week filed a new round of comments criticizing the proposal. The potential rules, put forward earlier this year by
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TapFwd Partners With Cuebiq to Bring Mobile-Specific Location Data to TapFwd’s Mobile-First Data Management Platform

June 28, 2016
TapFwd, the premier mobile-first data management platform, today announced a partnership with Cuebiq, a next generation location intelligence company. Starting this week, TapFwd will incorporate Cuebiq’s mobile-specific location data into its mobile-first audience profiles, further solidifying TapFwd’s position as the dominant platform for accessing and analyzing mobile data.
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Privacy Guru Pushes To Curb Broadband Providers

June 23, 2016
Influential privacy scholar Paul Ohm is urging the Federal Communications Commission to move forward with rules that would require broadband providers to obtain people’s opt-in consent before using data about their Web activity for ad purposes.
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Verizon Users Want To Continue Privacy Battle With Turn In Court

June 16, 2016
Two New York residents who brought a privacy lawsuit against Turn are asking an appeals court to allow them to proceed with their case in court. In papers filed with the 9th Circuit Court of Appeals, New York residents Anthony Henson and William Cintron argue that U.S. District Court Judge Jeffrey White should not have
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Location Insights Company Cuebiq Joins NAI; Earns Privacy Seal of Approval

June 15, 2016
Location intelligence company Cuebiq announced today that it has been accepted to become a member of the Network Advertising Initiative (NAI), the leading self-regulatory industry association dedicated to responsible data collection and its use for digital advertising. All NAI members must meet stringent privacy requirements to become members of the organization. In order to join,
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