Turning The Page? Turn Settles With FTC On Use Of Verizon Zombie Cookies
December 20, 2016
Turn is settling with the Federal Trade Commission for its part in the Verizon zombie cookie debacle. It’s been nearly two years since it was first revealed that the demand-side
Guidelines for Online Behavioral Advertising
December 19, 2016
Behavioral advertising refers to the use of information to predict the types of products or services of greatest interest to a particular consumer. Online behavioral advertising takes two forms. “First
Summary of the FTC’s 12/7 Workshop on Smart TV and Thoughts for the Future
December 9, 2016
What are the promises and potential privacy pitfalls when you take an old-fashioned television and connect it to the Internet? On December 7, 2016, the FTC hosted the final installment
Marketron Partners with Cuebiq, Bringing Real-Time Foot Traffic Attribution to Media Companies
December 7, 2016
Marketron, the leading provider of business software solutions and services for the media industry, today announced a strategic partnership with location intelligence company Cuebiq for use of its real-time foot
PushSpring Incorporating Cuebiq Location Data Into Its Audience Console
November 17, 2016
PushSpring, an independent app-based mobile audience platform, announced a partnership with location intelligence company Cuebiq that will enable marketers to leverage not only app graph but also mobile location data
IgnitionOne and Netmining Integrate With Screen6 For Expanded Cross-Device Insights, Targeting and Attribution
November 15, 2016
IgnitionOne, a global marketing platform leader, and Netmining, leading provider of programmatic data-driven targeting solutions, have integrated with Screen6, the global leader in cross-device identity management. The integration forges a
Trick Or Treat: Cookies And Consumer Privacy In Online Advertising
October 27, 2016
The proliferation of online goods and services means consumer data is available to those with a need or interest in possessing it. One method providers and third party partners employ
Commentary: Ad Industry: FCC Shouldn’t Break A Privacy Model That Works
October 25, 2016
Sometimes good government policy is as simple as a schoolyard aphorism: If it ain’t broke, don’t fix it. The Federal Communications Commission is close to finalizing a rule-making to regulate
Former AOL Counsel, Big Data Expert Joins Venable as Partner in Privacy, Data Security Practice
October 24, 2016
Charles Curran comes to Venable with decades of experience navigating data regulations and educating policymakers on emerging technologies.
Google’s New Privacy Policy Allows Ads to Follow You Everywhere
October 23, 2016
Google has become a leader in advertising since the company bought DoubleClick in 2007. Now Google targets advertising through what people search and websites they commonly visit. Google’s new privacy