Blog - Page 22 of 47 - The NAI: Network Advertising Initiative

Cuebiq Appoints Brad Piggott as SVP of Sales for the Central Region

August 22, 2017

Cuebiq, a leading location intelligence company with the largest, most accurate location database in the U.S., has expanded its sales operations to the Central region and appointed seasoned sales leader

Dataxu Appoints Peter Kosmala To New Position: VP, Platform Solutions

August 21, 2017

Self-serve platform dataxu said it named Peter Kosmala to the newly created role of vice president of platform solutions. Kosmala is tasked with growing the company’s self-serve business, which targets

Datonics Announces Integration with AppNexus’ Data Marketplace

August 17, 2017

Independent online data provider Datonics has been fully integrated into AppNexus’ Data Marketplace. The addition of Datonics data will allow marketers to better pinpoint audiences by incorporating Datonics’ proprietary search,

NAI 2016 Annual Compliance Report FAQs

August 16, 2017

NAI 2016 Annual Compliance Report FAQs 1. What is the annual NAI compliance Report? The NAI and its members invest enormous resources towards working to ensure that consumer choices are

Dataxu Doubles Down On Agency Business With Key Hire

August 16, 2017

dataxu®, a leading software provider, today reinforced its commitment to its self-serve platform customers with the hiring of Peter Kosmala as its new Vice President of Platform Solutions. This key

Cuebiq Introduces New IoT Audiences, Giving Marketers Insight into IoT Device Usage Data

August 2, 2017

Cuebiq, a leading location intelligence company with the largest, most accurate location database in the U.S., is introducing new IoT Audiences to help marketers capitalize on the wave of IoT

Datonics CEO to Speak at Affiliate Summit East 2017

July 26, 2017

Online data company Datonics CEO Michael Benedek is hosting an Ask the Experts roundtable about cross-device attribution titled “Cross-Device Attribution Challenges for Affiliates” at the Affiliate Summit East 2017. The

Network Advertising Initiative: 100+ AdTech Companies Self-Regulate Digital Advertising Standards for Responsible Consumer Data Collection

July 25, 2017

For nearly two decades, AdTech companies have been working together as part of the nonprofit, self-regulatory association Network Advertising Initiative (NAI) to develop approaches to online advertising that promote responsible

EU Update: Are you Ready for the Imminent Changes in Europe’s Data Protection Law?

July 20, 2017

Today’s blog post is dedicated to an update on privacy regulations that the European Union is planning to implement in less than a year that will have a significant impact

Choozle Launches New Giving Initiative, ChoozleCares Community Grant, to Give Back to Colorado Nonprofits

July 19, 2017

Choozle, an independent and self-service digital advertising platform, today announced their new giving initiative, ChoozleCares. ChoozleCares is a community grant program that will be provided to four Colorado nonprofits, for

Cuebiq Expands to West Coast with New Office and Team in San Francisco

July 12, 2017

Cuebiq, a next generation location intelligence company leveraging the largest database of accurate and precise location data in the U.S., is expanding its operations to the West Coast by opening

A deep dive into online-to-in-store attribution

June 22, 2017

Connecting advertising to outcomes has increasingly become a key initiative for companies of all sizes. Over 50 percent of companies with 100+ employees and more than one digital channel are

A Privacy Roadmap for Avoiding Big Risks with Big Data

June 8, 2017

Cuebiq Unveils Industry’s First Footfall Attribution Benchmarks for Nine Key Verticals

June 6, 2017

Cuebiq, the largest provider of accurate and precise location data in the U.S., today released its Footfall Attribution Benchmarks report, the industry’s first report analyzing footfall benchmarks, which help marketers

NAI Featured in DatingAdvice.com Article on Sensitive Data and Consumer Privacy

June 5, 2017

NAI was featured today on DatingAdvice.com in an article, The Network Advertising Initiative (NAI) Ensures Top Ad Companies Don’t Collect Your Sensitive Browsing Information Without Consent, that focuses on the role NAI plays