NAI Analysis of Verifiable Consumer Requests under the CCPA
September 1, 2019
This analysis will explain the rights California consumers have gained under the CCPA to request access to and deletion of their personal information, and how businesses are required to verify
2018 Annual Compliance Report Released
August 30, 2019
The Network Advertising Initiative (NAI) today released its 2018 Annual Compliance Report, a review of members’ adherence to the 2018 NAI Code of Conduct (Code). The report shows that, while NAI
The ICO Report on Ad Tech and RTB: Takeaways and Next Steps for the Ad Tech Industry
July 10, 2019
The recent updated report by the UK’s Information Commissioner’s Office (ICO) on advertising technology and real-time bidding (RTB) has gained a lot of attention, for good reason. It deserves a thorough read and
NAI at the IAB Interact Conference: The Future of Ad Tech Depends on Industry Collaboration
June 21, 2019
IAB Europe held their annual Interact conference in Warsaw, Poland on June 4th-5th, 2019. The conference focused on digital advertising and marketing, with speakers and attendees from companies and organizations
NAI Expands Requirements for Sensor Data Collection; Bans Behavioral Targeting of Users
June 6, 2019
Founded in 2000, the Network Advertising Initiative (NAI) is the leading self-regulatory association comprised exclusively of third-party digital advertising companies. As a non-profit organization, the NAI promotes the health of
NAI Expands Requirements for Sensor Data Collection; Bans Behavioral Targeting of Users
May 16, 2019
Non-profit organization Network Advertising Initiative has announced its 2020 Code of Conduct. The document is meant to be an updated, more comprehensive version of the NAI Code, which was first published in 2000.
NAI Publishes 2020 Code of Conduct
May 15, 2019
The Network Advertising Initiative has published its “2020 Code of Conduct.” The document has been updated to include offline data and advertiser customer database information under the scope of tailored
Member Viewpoint: Quantcast’s Privacy By Design Approach to GDPR Compliance
May 14, 2019
Quantcast and GDPR: A privacy-by-design approach by Co-Founder and CEO Konrad Feldman
NAI Bans Behavioral Targeting of Users Under 16
May 14, 2019
The self-regulatory group Network Advertising Initiative has issued a new privacy code that prohibits ad-tech companies and other members from sending behaviorally targeted ads to anyone younger than 16. That
FTC Hearings #12: The FTC’s Approach to Consumer Privacy Day 1
April 16, 2019
The FTC held its 12th Hearing on Competition and Consumer Protection on April 9 and 10, 2019. The overall theme of the two-day hearing centered on the FTC’s approach to
NAI Announces Leadership Role to Promote Robust Federal Privacy Law
April 8, 2019
Today, the Network Advertising Initiative (NAI) joined with other leading trade organizations representing America’s advertising industry as steering committee members of a new coalition, Privacy for America. The mission of the
ANA, IAB Form ‘Privacy for America’ Coalition, Propose National Data Laws
April 8, 2019
Privacy for America is a new coalition founded by trade organizations 4A’s, ANA, IAB and NAI intended to create strict privacy protections for US consumers. The coalition seeks national law
NAI Comments to California AG Xavier Becerra re: CCPA Regulations
March 1, 2019
The Network Advertising Initiative (“NAI”) is pleased to submit this letter in response to the Department of Justice’s request for comments regarding implementing regulations it may promulgate under the California