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Ad Trade Response to Texas Privacy Council Survey

This initial comment is provided by the American Association of Advertising Agencies (4A’s), the American Advertising Federation (AAF), the Association of National Advertisers (ANA), the Interactive Advertising Bureau (IAB), the Network Advertising Initiative (NAI), and the Digital Advertising Alliance (DAA). As the council further considers its approach to data privacy, the trades look forward to providing detailed comments.

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