FTC Settles with Targeted Digital Advertising Company over Supercookie Advertising Practices
December 27, 2016
The Federal Trade Commission (FTC) has entered into a proposed consent order requiring digital advertising company Turn Inc. to include a clear and conspicuous notice detailing how it collects, uses, or shares information from users for targeted advertising and how consumers can opt out of it, and to cease making misrepresentations regarding the effectiveness of a consumer’s opt-out choice.
