Verified NAI Member
Swoop
Swoop is a proud member of the Network Advertising Initiative (NAI). As part of its membership, Swoop commits to adhere to the NAI's Self-Regulatory Framework and participates in the NAI's annual Privacy Review Program. Annual privacy reviews include individualized review of Swoop's privacy practices related to network advertising by the NAI staff, promoting strong privacy standards intended to align with applicable state and federal legal requirements in the U.S.
About the NAI
Founded in 2000, the NAI is a non-profit organization and the leading self-regulatory association dedicated to responsible data collection and use for digital advertising. The NAI works closely with its members and other key stakeholders to promote policies and voluntary practices for responsible data-driven advertising across digital media. We are a champion of strong industry self-regulation to maximize industry compliance with privacy requirements in the U.S. while reducing the need for and burden of enforcement.